Victoria’s Secret Website Offline as Lingerie Retailer Responds to ‘Security Incident’

Victoria’s Secret has temporarily shut down its U.S. website and some in-store services due to an unspecified security incident. This decision was made as a precautionary measure to protect customer information.

On Thursday, visitors to the website were greeted with a message explaining the situation. The company stated that it is working hard to restore normal operations. However, it has not provided details about the nature of the security incident or confirmed if it was related to a cyber attack.

Reports about the website being down first surfaced on Wednesday. Some customers had already noticed issues earlier in the week. Victoria’s Secret reached out on social media to update customers about the situation, but many are still frustrated with the lack of information.

The company is currently focused on fulfilling orders that were placed before Monday. It is also extending return windows and offering some direct mail coupon deals for affected customers in the U.S. While physical stores, including PINK brand locations, remain open, certain in-store services, like returning online orders, are not available at this time.

It is unclear if stores outside the U.S. are experiencing similar issues, but the company’s U.K. website appeared to be functioning normally on Thursday. The situation continues to develop, and customers are waiting for more updates from Victoria’s Secret.